Why are macarons so expensive? (2024)

Why are macarons so expensive?

Macarons are expensive because of theprocess and time to make them. Thetraditionalmacaron recipe is really hard to master.

We can explain the macarons price by its complicated process to bake, timeline, and technique. It's a very tricky cookie to make!

As an example, at Pastreez we take 3 full days to prepare, pipe macaron batter, let it dry, bake, cool down, add the ganache filling, then ship it fresh to your door.

But with some practice and our help, you should be able to make macarons at home!

Let's have a lookat other aspects to help you understand why macarons are pricey.

Macarons are an iconic French treat

Why are macarons so expensive? (1)

Macarons are very, very old. It is one of the most iconic French dessert, because it was passed on generations.

It was created back in 1533, when Catherine de Médicis married the French king.

On her trip from Italy to France, she brought with her the "macaroni" recipe, which is the shells of todays' macaron.

But the macaron became how we know it today thanks to the French king's chef.

Macaronis shells are dry, almond based cookie. He decided to add a smooth filling between two shells: The macaron was born!

Ladurée is one of the most iconic macaron brands in Paris. But did you know, that they make them in bulk, freeze them, and ship it to their stores?

If you're looking for the best macarons delivery in the US, you should make sure to select authentic ones that ship fresh, not frozen.

Are macarons ingredients expensive?

Why are macarons so expensive? (2)

No, macarons ingredients are not expensive. In fact, we use only almond flour, sugar, egg white, fruit purée and chocolate to make macarons.

Almond flour is $4 per pound. Sugar is $1 per pound. Fruit purée depends on which fruit obviously, but it's affordable. Same for the chocolate.

In my quest to find the best macaron delivery in the US, I ordered from each online bakery.

In average, a macaron is sold at $2.10 per piece. Yes, it is expensive. But it is worth it to make a great impression for a gift, or for a party.

And for this expensive price, you need to make sure you get the best ones.

In my study on macaron pricing, I found that price and quality does not always come hand in hand.

Some bakeries freeze their macarons for months before shipping it to you, but still charge you the high price for fresh items.

At Pastreez, we understand how difficult it is to find real macarons here in the US.

Our pricing is fair considering all our macarons are handcrafted by French chefs and ship fresh to your door.

Why are macarons so expensive? (2024)

FAQs

Why are macarons so expensive? ›

Macarons are typically more expensive than other baked goods due to their labor-intensive preparation, high-quality ingredients, and delicate nature. How long do macarons last? Macarons typically last for 2-3 days at room temperature, or up to a week in the refrigerator.

Why are macarons so pricey? ›

Macaron Ingredients Are Expensive

Unlike most bakery treats, macarons are not made with all-purpose wheat flour, which even a home cook can pick up at the supermarket for less than 50 cents a pound. Instead, they're made with almond flour, which costs more than nine times as much—and that's at Costco.

What is the average price of one macaron? ›

In average, a macaron is sold at $2.10 per piece. Yes, it is expensive. But it is worth it to make a great impression for a gift, or for a party.

What is so special about macarons? ›

A more sophisticated dessert: macarons are considered a more sophisticated dessert due to their high-end ingredients and delicate preparation process. The delicate texture of macarons – a crispy shell with a soft, chewy interior – makes them a unique and enjoyable dessert.

Is it cheaper to make macarons? ›

Most of the ingredients for macarons are inexpensive, outside the almond flour and any premium filling ingredients. If you already have a decent collection set of baking tools, whipping up macarons at home is less expensive than buying them.

How long do macarons last? ›

Macarons last for 7 days at ambient temperature and for up to 7 weeks in the fridge, so they do have quite a good shelf life. However, when storing them at ambient temperature, it is probably best to keep them in an airtight plastic container, to keep as much air out as possible so that they don't dry out.

What are the three types of macaron? ›

I take each mistake as learning, and I suggest you do the same. There are basically three methods you can use to make macarons: French, Italian, and Swiss.

What is the most expensive macaron in the world? ›

Capitalizing on the sweet, Instagram-worthy trend is the St. Regis Bal Harbour Resort in Florida, which has teamed up with crystal-maker Lalique to create the world's priciest macaron, which goes for $9,703. That price tag isn't random, though; it's a nod to the famous resort's address, 9703 Collins Avenue.

Can I make money selling macarons? ›

You may have a macaron recipe that you have mastered and now you're wondering “Where can I sell my baked goods?” A farmers market is a great place to start when it comes to commercializing your culinary hobby. Along with this, macarons are one of the best baked goods to sell at farmers market!

How many macarons per person? ›

How many macarons do you recommend per person? If serving other desserts, we recommend 2 macarons per person. If macarons are the only dessert, then we recommend 3-4 per person.

Are macarons junk food? ›

Even with the tasty fillings, macarons are still healthier desserts when compared to other sweets, such as cupcakes. For instance, three macarons have around 210-300 calories compared to a single cupcake with around 400 calories.

Which macaron flavor is the best? ›

Top 5 most popular macaron flavors
  1. pistachio macaron. Surprising as it may seem, the pistachio macaron is a favorite among macaron lovers. ...
  2. raspberry macaroon. Without a doubt, the raspberry macaron is one of the top 5 most popular macarons! ...
  3. chocolate macaron. ...
  4. vanilla macaron. ...
  5. lemon macaron.

Why are macaroons healthy? ›

The almond flour and egg whites that are used to make macarons can increase your protein intake. The extra protein that you get from eating macarons can also help you stay fuller until your next meal so that you'll be less tempted to snack as much.

What causes macarons to fail? ›

Cracked shells were the first issue I ran into when I started baking macarons. A few different things can cause cracked shells, including too short of a rest, trapped air bubbles, too hot of an oven, or under-mixed batter.

What is the hardest part about making macarons? ›

For many people, including myself, the macaronage is the most challenging step in making macarons. Macaronage is the technique where you continue folding the mixture past full incorporation until you've achieved the perfect consistency.

How much do macarons cost in Paris? ›

You can find them in many bakeries but also in macaron shops dedicated to the little local pastry. Some of them are famous worldwide while others are as good but less famous and less expensive. Nevertheless, expect a price between €1 and up to €5 per piece.

Is it bad to eat a lot of macarons? ›

That said, because macaroons are high in sugar and offer little nutrition, eating too many of them regularly could be problematic, especially if they replace more nutritious foods in your diet.

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